Three National Bean Groups Now One
January 24, 2007
Three national bean groups the American Dry Bean Board, U.S. Dry Bean Council and Beans for Health Alliance have voted to consolidate into a single, new organization called the U.S. Bean Council.
In the past, the three groups have all worked separately, with the USDBC focusing on exports, the ADBB working on domestic promotions, and the BHA concentrating on research and the nutritional value of beans.
The new organization combines all of those functions under one roof. Those seeking information often didnt know which organization to turn to with questions related to dry beans. Just in terms of clarity, having one go-to organization to contact is helpful, says Randy Duckworth, executive director of the old USDBC, who serves as executive director of the new USBC. Our marketing efforts and research efforts all tie in to each other, and hopefully will lead to greater consumption.
A major goal is to boost domestic promotions and get people eating more dry beans. Our biggest market is the United States, he says. About 75% of our product is consumed right here.
The new U.S. Bean Council is supported by six grower checkoff organizations, seven dealer groups and two corporate members: Bush Brothers & Co. and ADM Edible Bean Specialties. The new organization also added a new associate member classification so smaller bean companies and equipment dealers can join.
Cindy Brown, Menomonie, Wis., is the consolidated organizations president. Steve Brown of Holyoke, Colo., was elected vice president and Doug Carlquist of Eden, Idaho, was elected secretary-treasurer. Mark Myrdal, Edinburg, N.D., serves on the national boards Executive Committee; Mike Beltz, Hillsboro, N.D., Government Affairs Committee; Mark Streed, Milan, Minn., International Programs Committee; and Alan Juliuson, Hope, N.D., on the U.S. Bean Councils Health Promotion Committee.
The USBC office is headquartered in the State of Washington (Grapeview, west of Tacoma) with a liaison office in Washington, DC.